GO Agency
    Case Study: Home Services

    Capture Homeowners Who Need You Right Now

    Plumbers, HVAC techs, roofers, electricians — see how home service businesses use identity resolution to reach homeowners actively searching for help.

    Start Capturing Homeowner Leads
    Contact Growth - HVAC Client

    Contact Growth - HVAC Client

    Lead Volume - Plumbing Client

    Lead Volume - Plumbing Client

    Annual Performance - Roofing Client

    Annual Performance - Roofing Client

    Quarterly Trends - Electrical Client

    Quarterly Trends - Electrical Client

    Monthly Success - Landscaping Client

    Monthly Success - Landscaping Client

    The Home Services Problem

    Home service leads are expensive. You're competing on Google Ads, paying for Angi or HomeAdvisor leads, and hoping the phone rings. Meanwhile, hundreds of homeowners in your area are searching for exactly what you do — and you have no idea who they are.

    Identity resolution puts names, phone numbers, and addresses on those searchers. Before they call your competitor.

    How Home Services Use GO Agency AI

    Website ID

    When a homeowner visits your website to check your services or request a quote, the pixel captures their identity. Even if they don't fill out a form, you get their name, email, phone, and home address. Call them before they call someone else.

    Search ID

    Target searches like 'emergency plumber near me,' 'AC repair [city],' or 'roof replacement cost.' Identify the homeowner behind the search and deliver their full contact profile — including household income, home value, and credit score range. Know exactly who you're reaching out to.

    Simplifi Ads

    Run display and CTV ads targeting your identified homeowners. Show your brand on their devices while they're making decisions. Stay in front of them until they book.

    Example Campaign Keywords

    "plumber near me"
    "AC repair [city name]"
    "roof replacement cost"
    "electrician emergency"
    "bathroom remodel contractor"
    "lawn care service near me"
    "pest control [city name]"
    "house cleaning service"

    Expected Results

    Identify homeowners actively searching for your services in your zip codes

    Get full contact profiles including home address, income, and home value

    Reach high-intent leads before they contact a competitor